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Friday, 22 March 2013
Social Media Revolution
Posted by Harsimranjit Singh
Remember spending spare time on your desktop computer using msn messenger chatting with friends. Remember times when people used cell phones just to make voice calls, there was no massive text chatting. Unlike today there was no Facebook, Twitter or YouTube, no smart phones, no video or picture sharing; online social activity was very minimum back in 2003. Teenagers would spend more time outdoors playing or just interacting with friends and family in person. Business to consumer online communication barely existed; it was very tough for organizations to catch their customer’s perspective or build databases.
Later in 2003, People began to get involved in social activities via online social websites like My Space and Hi5.New innovations to laptops also occurred after 2003 which had a huge impact on desktop system price, therefore more people were available to afford PCs. This resulted in increasing online traffic on social sites as well.
On Feb 2004 Facebook was presented to online community,
a social networking website that took off like a rocket to moon. Facebook as a social media website was modernized very uniquely by offering users to create their own profiles by adding basic information, sharing pictures, displaying daily online activities known as live feeds from friends, and "like" button. Within 4 years
Facebook had 100 million active users with enormous monthly growth rate by 178.38%. See chart below.
Total
active users
|
|||
Date
|
Users
(in millions) |
Days
later
|
Monthly
growth
|
August 26, 2008
|
100
|
1,665
|
178.38%
|
April 8, 2009
|
200
|
225
|
13.33%
|
September 15, 2009
|
300
|
160
|
9.38%
|
February 5, 2010
|
400
|
143
|
6.99%
|
July 21, 2010
|
500
|
166
|
4.52%
|
January 5, 2011
|
600
|
168
|
3.57%
|
May 30, 2011
|
700
|
145
|
3.45%
|
September 22, 2011
|
800
|
115
|
3.73%
|
April 24, 2012
|
900
|
215
|
1.74%
|
October 4, 2012
|
1,000
|
163
|
2.04%
|
One year after Facebook launch, On Feb 2005 YouTube became part of social media, created by 3 former PayPal employees. A video sharing website which allowed users to upload videos, view videos and share them widely on the internet. YouTube uses Adobe Flash Video and HTML5 technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blogging, short original videos, and educational videos.
With new technological developments smartphones turned smarter
year after year, as now in 2013 people are well connected to social media via
smartphone applications. Smartphones have also made communication on social media
more efficient and faster. The mobile operating systems (OS) used by
modern smartphones include Google's Android, Apple's
iOS, Nokia's Symbian,
RIM's BlackBerry OS,
Samsung's
Bada, Microsoft's
Windows Phone,
Hewlett-Packard's
webOS,
and embedded
Linux distributions such as Maemo and MeeGo. Such operating
systems can be installed on many different phone models, and typically each
device can receive multiple OS software updates over its lifetime. A few other
upcoming operating systems are Mozilla's Firefox OS, Canonical
Ltd.'s Ubuntu Phone, and Tizen.
http://en.wikipedia.org/wiki/Smartphone
.
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